WSID

Profile

Hi, my name is William Smith. I am an accomplished freelance Industrial Designer with a proven track record spanning multiple years. Throughout my career I’ve collaborated with a diverse array of start-ups and international brands, consistently delivering innovative solutions that help businesses develop and launch successful new products.

My passion lies in transforming intriguing concepts into tangible, manufacturable realities. Whether sculpting elaborate new forms or engineering complex mechanisms, I’m driven by new challenges that offer me an opportunity to refine my creative process.

I relish projects that stretch my thinking, inviting novel problems that demand innovative solutions. Years of experience have given me the versatility to fluidly navigate across disciplines, enabling me to discover the optimal solutions for complex design challenges.

Experience

My expertise spans various product categories, including FMCG goods, premium electrical appliances, sports equipment, fashion, and footwear. This diversity of project exposure coupled with a broad experience across the whole design process has given me a deep understanding of how design can be instrumental in delivering unique products and inspiring brand experiences. My knowledge enables me to quickly and efficiently identify what’s relevant to each project and create effective and convincing proposals that benefit businesses and inspire customers.